Files, materials & production

Practical answers for real print decisions.

Choose the question holding up your project—artwork, colour, binding, card handling, packaging fit, proofing or repeat production—and see what to inspect, test and include in the quote brief.

Browse by subject

Find the detail that moves your job forward.

Compare the options, check the vulnerable parts of the file and prepare the information a printer will need.

Artwork, files & colour

Files that survive the move from screen to press.

Bleed, colour spaces, PDF standards and proofs each solve a different part of the handover.

Ask about a file, proof or project
Print guide

Print-ready PDF checklist

Trim, pages, images, fonts, bleed and a sensible export review.

Print guide

File preparation

What to check before an artwork handover is agreed.

Print guide

Automated print preflight

What a report can flag—and the human decisions it cannot make.

Print guide

Image resolution for print

Judge image clarity where it matters: at the finished size and crop.

Print guide

Proof & colour

What a proof is for and what needs a written decision.

Print guide

Brand & spot colour

Turn a colour concern into a reference, material question and proof decision.

Print guide

Bleed, trim & safe area

Set edge-running artwork and vulnerable content against the actual finished object.

Print guide

RGB to CMYK colour

Understand where screen colour can move and how to keep the conversion traceable.

Print guide

Soft proof or hard copy?

Choose a proof by the content, colour, scale, material or finish question it needs to answer.

Print guide

Rich black or 100K black?

Use different black constructions for the jobs they suit, then inspect separations and total ink.

Print guide

Fonts in a print PDF

Check embedding, subsetting and licence restrictions before a missing font changes the page.

Print guide

Overprint or knockout?

Catch white objects, black text and spot-colour interactions that a normal screen view can hide.

Print guide

Foil, emboss & spot UV files

Keep finishing masks separate, named and unambiguous without inventing universal tooling limits.

Print guide

White ink & underbase artwork

Build a clear white separation for transparent, metallic or coloured materials and proof the real surface.

Print guide

ISO, FOGRA, GRACoL & G7

Separate print conditions, colour datasets, calibration methods and proof claims before approval.

Books & publishing

The page, paper and binding work as one object.

Trim, paper, binding, page plan and cover timing all follow the way the publication is read and handled.

Send a book-printing brief
Print guide

Paper & binding

How the reading, handling and display use shapes the object.

Print guide

Book printing sizes

Choose trim, orientation and layout around the reader and the finished object.

Print guide

First-time author checklist

Move from a manuscript to a practical book-printing brief, one decision at a time.

Print guide

Book cover & spine

Move from a cover concept to a production file only after the interior specification is stable.

Print guide

Children’s book layout

Plan illustrations, page turns, spreads and a real-size reading review before proofing.

Print guide

Book colour pages

Map colour, monochrome and image-led sections while the page plan can still change.

Print guide

Perfect bound or saddle stitched?

Compare opening, page extent, cover construction, spine and the way the publication is used.

Print guide

Book gutters & margins

Build the page grid around trim, binding loss, content and actual-size reading tests.

Print guide

Paper grain direction

Relate grain to spines, folds, creases and page handling instead of assuming it from sheet size.

Print guide

Book paper opacity

Judge show-through, bulk and two-sided image behaviour without relying on GSM alone.

Print guide

Hardcover endpapers

Treat endpapers as part of the binding structure as well as a place for colour or pattern.

Print guide

Blank pages & signatures

Keep intentional blanks visible and understand why the chosen binding can affect the final extent.

Print guide

Dust jackets & flaps

Finish the interior first, then build the wrap, spine and flaps on the supplied template.

Print guide

Paper GSM, caliper & bulk

See why equal paper weights can create different page-block thickness, spine width and feel.

Print guide

PUR or EVA perfect binding?

Relate adhesive choice to paper surface, spine preparation, cure time and finished-book use.

Print guide

Paperback French flaps

Use flaps for a clear reading purpose, then build the full cover from the confirmed book specification.

Print guide

Saddle-stitched booklet creep

Protect folios, borders and crossovers when nested folded sheets move towards the centre.

Print guide

Book foldouts & gatefolds

Place a larger map, panorama or table into the reading sequence without treating it as a loose wide page.

Print guide

Square or rounded hardback spine?

Relate spine shape to the page block, case, joint and cover artwork instead of a prestige label.

Business & promotional print

Give brochures and catalogues a clear information order.

Format, folds, data, versions and dates need one controlled route from source to approved file.

Send a business-print brief

Cards & games

Every card, token, rule and box has to work together.

Material feel, component files, pack dimensions and the reading route all affect play.

Send a deck or game brief

Packaging & product presentation

Structure begins with the product and the way it is unpacked.

Fit, protection, board behaviour, opening, inserts, dielines and product data meet in the same pack.

Send a packaging brief
Print guide

Packaging dielines

Structure, fit, cut/fold areas and artwork before final export.

Print guide

2D barcodes on packaging

Plan what a QR or retail code must do before it becomes a print detail.

Print guide

Packaging box choices

Compare folding cartons, rigid gift boxes and game boxes before the structure is fixed.

Print guide

NFC packaging

Define the tap point, destination, content owner and printed fallback.

Print guide

Packaging insert design

Balance restraint, removal, presentation, protection and material use around a physical product.

Print guide

Folding-carton board thickness

Relate board weight, caliper, grain, panel size and creasing to the filled pack.

Print guide

Folding-carton closures

Compare tuck and lock-bottom structures through product weight, packing and opening behaviour.

Print guide

Colour on kraft paper

Treat the stock shade as part of the image and decide whether white ink or a physical proof is needed.

Print guide

Packaging windows & cutouts

Balance product visibility, panel strength, cut shape, artwork clearance and the structural sample.

Print guide

Rigid-box wrap artwork

Place artwork across panels, turn-ins, corners and seams using the confirmed construction template.

Print guide

Folding-carton glue flaps

Keep the glue seam visible when artwork, coatings and finishes are placed on a folding carton.

Print guide

Packaging artwork across SKUs

Keep product, market, language, code and dieline changes tied to the correct physical pack.

Print guide

Retail carton or shipping box?

Separate the pack customers see from the protection needed during parcel and freight handling.

Print guide

Printed packaging & food contact

Map where food can meet a printed pack and keep material evidence and regulatory approval with the responsible specialists.

Print technology & production decisions

Process choices follow the file and the finished object.

Quantity, versioning, colour, PDF behaviour, finish and proofing narrow the sensible production route.

Discuss a production decision
Print guide

Digital, inkjet or offset?

Choose a production route around versioning, quantity, finish and the job’s real constraints.

Print guide

AI artwork for print

What still needs a human check before generated imagery moves into a production file.

Print guide

Plan a print run

Make an initial run, reprint and stockholding decision without pretending demand is certain.

Print guide

Print finishes in the hand

Choose foil, embossing, varnish and surface effects by the object and the reader.

Print guide

Small type & fine lines

Review the vulnerable details at finished size before a job-specific production check.

Print guide

Packaging & recyclability questions

Ask the right material, recovery and claims questions before a finish is specified.

Print guide

Packaging prototypes

Know what a paper dummy, white sample and decorated sample can—and cannot—tell you.

Print guide

Accessible print design

Make a physical page easier to read through hierarchy, contrast and a real-size review.

Print guide

PDF/X-1a or PDF/X-4?

Understand colour, transparency and workflow differences without treating either preset as universal.

Print guide

Expanded colour gamut (CMYKOGV)

See how a fixed seven-colour process can serve a packaging range—and where spot ink still wins.

Print guide

Digital foil & raised varnish

Compare file-driven decoration with hot foil and embossing through material, relief and run length.

Print guide

LED-UV printing & curing

Understand what immediate curing changes for ink, stock, adhesion, folds and later finishing.

Print guide

Make-ready, plates & tooling

Separate fixed setup work from the cost that changes with each printed unit and each version.

Print guide

Colour across reprints

Preserve the references and production facts that make a later colour comparison meaningful.

Planning, budget & use

Timing, stock and fulfilment shape the job after printing too.

Schedule, budget, physical use, repeat editions and component handling sit alongside the artwork.

Send the plan and specification

General guidance, project rules

Use the production template supplied for the job.

A 3 mm bleed, 300 ppi image target, CMYK export or PDF/X setting can serve as working references in some workflows. Book spines, folds, card safe areas, dielines, colours and finishes still follow the specification confirmed for the actual project.